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Google Adsense vs. Monetumo
Using Google AdSense?
You're almost certainly leaving money on the table. Switch to Monetumo and increase your ad revenue by up to 60%.
See how we lift your ad revenue
3 Problems with Google AdSense
Why publishers are losing money by relying solely on AdSense.
Missing revenue
Limited Competition = Lower CPMs
With only Google bidding, you miss out on higher offers from other advertisers.
Unpredictable income
Unstable & Low Revenue
AdSense earnings often fluctuate, leaving publishers with unpredictable income.
No visibility
No Control or Transparency
You can't see how auctions are run, who's bidding, or optimize beyond Google's rules.
How Monetumo
Solves This
Turn these problems into opportunities with our proven solution.
Missing revenue
More Competition = Higher CPMs
We connect your inventory to 15+ premium networks using header bidding. More bidders → higher CPMs & higher fill rates → usually 60% or even more increase in revenue.
Consistent performance
Stable & Optimized Revenue
Our yield management ensures you get consistent performance. Dynamic ad refresh and real-time competition maximize yield of every impression.
Complete transparency
Full Transparency & Control
Clear reporting, no hidden fees, and the ability to see exactly how your traffic is performing. You keep full visibility while we do the heavy lifting.
GoogleAdSense vs Monetumo Revenue Example
Real results from publishers who made the switch.
Limited Revenue
With AdSense Only
Single demand source limits your earnings potential
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Only Google is bidding
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Lower CPMs due to lack of competition
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Limited revenue optimization
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No refreshing of ad placements
$1,000
Monthly Revenue
Unlocked Potential
With Monetumo
Google + Multiple networks competing in real-time
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Multiple networks competing
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Header bidding drives up CPMs
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Real-time revenue optimization
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Intelligent refreshing of your ad placements
$1,600
Monthly Revenue
Up to 60% more with header bidding + Ad Exchange
Calculate Your Potential Revenue
FAQ AdSense vs Monetumo
Get answers to the most common questions about boosting your ad revenue beyond AdSense.
By adding multiple demand partners and running header bidding, we create real-time competition for each impression. More bidders → higher CPM → more revenue.
Often the integration is not requiring any developer help as our software is built for plug-and-play integration. If your website does require a developer to be involved, we will help you by specifying exactly what should be done and even work directly with your developer, if wanted.
Yes, but unlike most other companies, we set the thresholds low to allow as many publishers as possible to optimise their revenue.
Yes, you can have Adsense fill out the impressions where no better bidder was found, but it's often not bringing any significant revenue.
Usually within days, but to see the full effect it usually takes 2-3 weeks. From there on, you may still see uplift from our teams effort to optimise your revenue.
Your website much be suitable for header bidding and have a history with no recent violations.
If your website is suitable, you can get started within 1-2 days.
It depends on the size of your traffic. For larger publishers, we have a dedicated account manager.
No, but we have stronger demand in some countries than others.
Yes, you'll be able to follow your earnings in near-real-time through our dashboard from any device.
How Header Bidding Works
Header bidding is an advanced programmatic advertising technique that allows multiple ad exchanges to bid on your ad inventory simultaneously, ensuring you get the highest possible price for each ad impression.
The Process Explained
- 1 Multiple ad networks (Pubmatic, Criteo, Magnite, Index, Google) compete simultaneously for your ad space
- 2 Each network submits their best bid in real-time before your page loads
- 3 The highest bidder wins and their ad is displayed to your visitor
- 4 You receive maximum revenue for every single ad impression
Why This Matters
AdSense relies solely on Google’s own advertisers. Header bidding opens your inventory to 15+ premium demand partners, creating real competition and increasing your ad earnings by up to 60%.
Key Benefits
AdSense alone limits your revenue potential. Discover why thousands of publishers are switching to Monetumo for higher earnings.
Boost Your Revenue (Up to +60%)
More demand sources + header bidding = higher CPMs & fill rates.
Instant Results
Start seeing revenue lift within 24 hours of implementation.
Seamless Integration
Out-of-the-box setup, no coding required, works with any site.
Transparent Partnership
No hidden fees, clear reporting, and performance-based pricing.
Flexible Requirements
We support publishers of all sizes, not just the top 1%.
Global Access
No geo restrictions – Monetumo works worldwide.
Meet the Founders
The team behind Monetumo.
Iliya Yanakiev
Co-Founder & Head of Monetization
- 8+ years hands-on AdTech experience (yield management, SSP integrations, strategy)
- Worked with hundreds of publishers worldwide → deep insight into what drives performance
- Ensures Monetumo publishers maximize revenue and stay ahead in a fast-moving industry
Nilas Gram
Co-Founder & CTO
- 15+ years in SaaS development; technical brain behind Monetumo
- Built the header bidding software that boosted our own ad revenue by +100%
- Turns complexity into smooth, scalable systems; sharp eye for detail and design
Jacob Lund
Co-Founder & Strategic Advisor
- 10+ years building & scaling SaaS brands as CEO and Growth Hacker
- Expert in growth, strategy, ops, talent recruitment, and scaling with SOPs
- Combines leadership with a creative Growth Hacker mindset to push Monetumo forward
"We originally built Monetumo for our own brands to solve a real problem: how to earn more from ads without relying solely on AdSense. When the results blew us away, we decided to make the platform available to every publisher. That's how Monetumo was born."
Ready to Boost Your Revenue?
Join the publishers that are already earning up to 60% more with Monetumo.
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Free setup
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No hidden fees
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